Are you considering launching a new business? Or are you a new entrepreneur encountering challenges? Might you be in the ‘drawing board’ stage and looking to explore a new business idea or concept? Presented in collaboration by the City of Bothell and OneEastside, the Entrepreneurs’ Roadmap workshop series is available at a significantly subsidized cost and is specifically designed for the new or aspiring business owner.
All workshops are presented at Bothell City Hall weekly, 6:00-8:15 p.m., beginning April 11, 2024,
General Registration: $75
(Please only select and pay for one date, you will be registered for all four workshops with the single event purchase)
Attend all four workshops in their entirety and receive a $50.00 refund
(All 4 workshops: a $2400 value)
Workshop 1: Business Basics - How to Launch, Grow and Level Up
April 11, 2024 | 6:00 - 8:15 p.m.
From business concept through the first two years following launch, better understand startup requirements, financial management, your competitive landscape, and the costs and risks associated with your next business decisions. Includes classroom instruction, small group work, and an opportunity for 1-on-1 follow-on advising. *
* included with your workshop registration
Workshop 2: Summarized Business Plan - Your Roadmap; but Also Mastering Key Operational Areas of Your Business
April 18, 2024 | 6:00 - 8:15 p.m.
Connecting your unique value to your customer segment(s) to revenues and profits; how to balance structure with flexibility.
Workshop 3: Marketing & Pricing Strategies—The Art and the Science Behind Driving Sales
April 25, 2024 | 6:00 - 8:15 p.m.
How to align marketing and sales strategies to customer segments; how to begin creating an ecosystem of branding, marketing channels, sales funnels, and profitability.
Workshop 4: Finances—Money: Attracting it, Making it, Managing it
May 2, 2024 | 6:00 - 8:15 p.m.
Capitalization (investment and loans), revenues and profits, data-driven business decisions, and metrics for success.
Be sure to check back for more Small Business Workshop Series in 2024!